Crafted In-House. Built to Perform.

Premium soft plastic lures made for  Anglers.

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Soft plastics, poured in-house

Every Angler’s Choice bait is designed, coloured, poured and packed at our shop in Ontario, using a proprietary plastic developed exclusively for us. It’s the same care we put into our first hand-poured baits in 2009, and it’s fished by our Team AC tournament anglers. Shop our baits or read our story.

Best Sellers

4" MinR

4" MinR

$4.99
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Angler's Choice 2" Crappie Fry soft plastic fishing lure

2" Crappie Fry

$5.49
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Ammunition Tubes

Ammunition Tubes

$7.99
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Angler's Choice AC Series Finesse Swimbait soft plastic fishing lure

AC Series Finesse Swimbait

$8.49
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